Hello people…some news from the www..
Former Victoria secret model and serial entrepreneur Tyra Banks to teach MBA course at Stanford University.
Professor Tyra Banks (or, as she captioned on Instagram, #ProfessorBanx) will co-lecture a two-week course at Stanford’s Graduate School of Business called Project You: Building and Extending Your Personal Brand. Alongside Stanford lecturer Allison Kluger, a former TV exec, Banks will teach a class of 25 students all about cultivating and sustaining a brand identity through social and traditional media.
The course entails
What is a personal brand and how can it be unleashed as a valuable, competitive advantage? Why do you need a personal brand? How do you differentiate yourself and create a brand identity and strategy? How do you use social and traditional media to enhance your brand effectively as well as measure the metrics of social media responses? And how do you know when to pivot and evolve your brand for sustainability?
Read the rest of the story on Hollywood Reporter here & Quartz here
Thumbs up #ProfessorBanx…The hustle is real.
It’s Wednesday..Keep Reppin’ 237